Which car brand makes the most profit per car sold?

Based on the financial statements and sales results of the 19 largest car manufacturers in the world from Europe, North America, Japan, China and Korea, the experts of the website Motor1 have determined There are detailed analyzes of the global car market situation in 2021, as well as the average profit per car sold of the automakers.

19 car manufacturers have websites Motor1 Analysts include Aston Martin, BMW, Daimler (Mercedes-Benz), Ferrari, Ford, Geely Group, General Motors, Honda, Hyundai, Isuzu, Mazda, Renault-Nissan, Stellantis, Subaru, Suzuki, Tata, Tesla, Toyota and Volkswagen Group.

According to Motor1in 2021, these 19 automakers sold a total of 69.54 million vehicles, up 2% compared to 2020 sales, but down 14% compared to the number of cars sold in 2019. Total revenue of 19 car manufacturers achieved USD 1.89 trillion, up 13% compared to 2020, but down 6% compared to 2019.

Motor1 The reason why the sales and revenue of 19 car manufacturers in 2021 increased compared to 2020 is because the economic situation gradually recovered after being heavily affected by the pandemic, making users willing to spend a lot of money. than to exchange for a new car, but the level of recovery is still not enough compared to 2019, the time before the pandemic took place.

A rather surprising detail Motor1 Realizing from the financial statements of car manufacturers, that although both revenue and sales of cars have decreased, in return, these 19 car manufacturers have achieved higher profits in 2021 than in 2020 and 2019. The total profit that car manufacturers achieve in 2021 is 143.97 billion USD, of which, on average, for every 100 USD in revenue achieved, car manufacturers make a profit of 7.6 USD, a sharp increase compared to the previous year. with an average profit of 3.5 USD / 100 USD of revenue in 2020 and 5.1 USD of profit / 100 USD of revenue of 2019.

One of the reasons for this may be because car manufacturers have increased the selling price of their products in the face of a global supply shortage (affected by the “thirst” for chips, causing many production plants to be interrupted. paragraphs) or discounts to car dealers.

In addition, the shortage of components causes car manufacturers to focus only on the most profitable and successful product lines, ignoring the low-volume and low-volume cars, helping to optimize profits. in the year 2021.

Report of Motor1 also said that the average profit for each car sold in 2021 is $ 2,069, up significantly from 892 USD/car in 2020 and 1,270 USD/car in 2019.

Out of 19 brands that are Motor1 Research and analysis, Ferrari is the car brand with the highest average profit per car it sells. Ferrari’s profit margin increased from 21.4% in 2020 to 25.5% in 2021. On average, for each car sold in 2021, Ferrari earned a profit of $106,078, far ahead of $6,693. of Tesla in second place.